Activision Prototype 2

In 2012 Boom integrated the Activision Prototype 2 trailer in Australia’s #1 and #2 gaming channels, sending viewers to a private video so we knew it was only them driving counted views.

What happened next was completely unexpected.

  • 20% CTR

Boom! The power of influencers.

You can see the Prototype 2 trailer that we sent viewers to below.

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